Ksenija Vangelova
Founder&CEO, Regional Bussines Innovation Centre Strumica, RBICSR
Mentoring topic
Design thinking model
Innovation management-innovation catalyst, M.S.c international law and diplomacy,
• more than 10 years of experience in business development, mentoring and working with innovative startups, incubators and business innovation centers, and built a portfolio of experienced mentor, technology development and creation of innovative ideas, practical experience in investment management, operational management, investment in startups and validation of ideas.
• more than 15 years of professional experience working as legal expert and evaluator in the areas of rule of law and human rights, gender equality, access to justice, citizen participation and strengthening of civil society
• more than 13 years expertise in national employment agency of RM, business advisor & career consultant, high associate for the implementation of active measurements and policies. Facilitator on the trainings through the USAID- YES network for preparation for employment, actively involved in the youth guarantee project in Macedonia. Applied data collection methods: qualitative interviews, document analysis, secondary data analysis. Applied data analysis strategy and tools: use of interview guidelines. Application of the guidelines for evaluation of the projects and programs.
• more then 15 years experience in project management and implementation for clients: local companies and international organizations, business and strategic planning, economic research and analysis (marketing, finance, capacity building, economic development), financial skills, career counselling
• 10 years of experience in development cooperation working on projects and program of different international donor organizations (e.g., EU, EBRD, regional development agencies, IPA, IPA ADION, IPARD, COSME, LIFE, Hozizon Europe, cross-border project) as well as for local and international NGOs (e.g. International organizations, regional NGO etc).
The five stages of Design Thinking, are as follows:
1. Empathise
2. Define (the problem)
3. Ideate
4. Prototype
5. Test
During the Define stage (the Problen), you put together the information you have created and gathered during the Empathise stage. This is where you will analyse your observations and synthesise them in order to define the core problems that you and your team have identified up to this point. You should seek to define the problem as a problem statement in a human-centred manner. The Define stage will help the designers in your team gather great ideas to establish features, functions, and any other elements that will allow them to solve the problems or, at the very least, allow users to resolve issues themselves with the minimum of difficulty. In the Define stage you will start to progress to the third stage, Ideate, by asking questions which can help you look for ideas for solutions by asking: “How might we… encourage teenage girls to perform an action that benefits them and also involves your company’s food-product or service?” During the third stage of the Design Thinking process, designers are ready to start generating ideas. You’ve grown to understand your users and their needs in the Empathise stage, and you’ve analysed and synthesised your observations in the Define stage, and ended up with a human-cantered problem statement. With this solid background, you and your team members can start to „think outside the box“ to identify new solutions to the problem statement you’ve created, and you can start to look for alternative ways of viewing the problem. There are hundreds of Ideation techniques such as Brainstorm, Brainwrite, Worst Possible Idea, and SCAMPER. Brainstorm and Worst Possible Idea sessions are typically used to stimulate free thinking and to expand the problem space. It is important to get as many ideas or problem solutions as possible at the beginning of the Ideation phase.
Innovation management-innovation catalyst, M.S.c international law and diplomacy,
• more than 10 years of experience in business development, mentoring and working with innovative startups, incubators and business innovation centers, and built a portfolio of experienced mentor, technology development and creation of innovative ideas, practical experience in investment management, operational management, investment in startups and validation of ideas.
• more than 15 years of professional experience working as legal expert and evaluator in the areas of rule of law and human rights, gender equality, access to justice, citizen participation and strengthening of civil society
• more than 13 years expertise in national employment agency of RM, business advisor & career consultant, high associate for the implementation of active measurements and policies. Facilitator on the trainings through the USAID- YES network for preparation for employment, actively involved in the youth guarantee project in Macedonia. Applied data collection methods: qualitative interviews, document analysis, secondary data analysis. Applied data analysis strategy and tools: use of interview guidelines. Application of the guidelines for evaluation of the projects and programs.
• more then 15 years experience in project management and implementation for clients: local companies and international organizations, business and strategic planning, economic research and analysis (marketing, finance, capacity building, economic development), financial skills, career counselling
• 10 years of experience in development cooperation working on projects and program of different international donor organizations (e.g., EU, EBRD, regional development agencies, IPA, IPA ADION, IPARD, COSME, LIFE, Hozizon Europe, cross-border project) as well as for local and international NGOs (e.g. International organizations, regional NGO etc).
The five stages of Design Thinking, are as follows:
1. Empathise
2. Define (the problem)
3. Ideate
4. Prototype
5. Test
During the Define stage (the Problen), you put together the information you have created and gathered during the Empathise stage. This is where you will analyse your observations and synthesise them in order to define the core problems that you and your team have identified up to this point. You should seek to define the problem as a problem statement in a human-centred manner. The Define stage will help the designers in your team gather great ideas to establish features, functions, and any other elements that will allow them to solve the problems or, at the very least, allow users to resolve issues themselves with the minimum of difficulty. In the Define stage you will start to progress to the third stage, Ideate, by asking questions which can help you look for ideas for solutions by asking: “How might we… encourage teenage girls to perform an action that benefits them and also involves your company’s food-product or service?” During the third stage of the Design Thinking process, designers are ready to start generating ideas. You’ve grown to understand your users and their needs in the Empathise stage, and you’ve analysed and synthesised your observations in the Define stage, and ended up with a human-cantered problem statement. With this solid background, you and your team members can start to „think outside the box“ to identify new solutions to the problem statement you’ve created, and you can start to look for alternative ways of viewing the problem. There are hundreds of Ideation techniques such as Brainstorm, Brainwrite, Worst Possible Idea, and SCAMPER. Brainstorm and Worst Possible Idea sessions are typically used to stimulate free thinking and to expand the problem space. It is important to get as many ideas or problem solutions as possible at the beginning of the Ideation phase.